The Event Marketing Measurement Association (EMMA) is a nonprofit industry association standardizing methods and metrics for event measurement.

We partner with brands, agencies and other like-minded organizations to advocate and educate.

As a nonprofit organization, we raise money through membership dues, sponsorships, and other initiatives related to our mission.

Sponsor EMMA:

An introductory investment of $3,900 in your first year — designed to let you experience the full value of EMMA before renewing at our standard $5,000 annual rate.

EMMA Seat:

Direct input on strategic priorities, measurement standards, and the EMMA research agenda.

Measurement Consultation:

Eight hours of consultation with an EMMA measurement expert.

Early Access:

Early access and discounted rates on all EMMA program sponsorships.

Two Individual Memberships:

Full access to the EMMA Slack & content.

Event Access & Meetups:

Two complimentary passes to all EMMA events and networking meetups co-located at major industry shows.

Inner Circle Access:

Twice-annual online leadership meetings with other sponsor organizations & EMMA to discuss measurement updates, priorities and share best practices.

Free Certification:

One complimentary enrollment in EMMA's 13-chapter Event Measurement Certification (in progress).

Media Participation:

Eligibility for joint speaking engagements and inclusion in EMMA media efforts.

Communications Recognition:

Recognition of sponsor across associated EMMA publications and media.

Co-Branding Rights:

Permission to display your EMMA partnership in marketing materials. Listing, description, and hyperlink on the EMMA Sponsor webpage.

We appreciate the support of our organizational partners: